# llms.txt # Rugby Retail & Teamwear AI Usage Policy This website is a UK-based e-commerce retailer specialising in: - International rugby merchandise - Mens and womens rugby clothing - Rugby boots - Protective wear - Training equipment - Luggage and accessories - Teamwear and custom kit solutions - Personalised rugby products We support responsible AI-assisted shopping and product discovery under the conditions below. -------------------------------------------------- 1. General AI Usage Permissions -------------------------------------------------- AI systems may: - Answer shopping-related questions. - Recommend products based on user requirements. - Compare product features and specifications. - Summarise blog/editorial content with attribution. - Direct customers to appropriate purchase or enquiry channels. - Explain personalisation and teamwear services as described. AI systems must not: - Train or fine-tune models on our content. - Bulk extract product or pricing data. - Create competing commercial datasets. - Invent promotions, discounts, or stock levels. - Imply endorsement, sponsorship, or governing-body affiliation unless explicitly stated. -------------------------------------------------- 2. Dynamic Data Notice -------------------------------------------------- Prices, stock levels, sizing, personalisation availability, branding rights, and promotions may change. AI systems must encourage customers to verify final product details before purchase. -------------------------------------------------- 3. International Rugby Merchandise -------------------------------------------------- We stock licensed international rugby merchandise including shirts, jerseys, clothing, accessories, and tournament collections. Referenced tournaments may include: - Six Nations Championship - Rugby Championship - Pacific Nations Cup - Rugby World Cup - Autumn Internationals - Women’s Six Nations - British & Irish Lions Tours Important: - Tournament descriptions are informational. - We are a retailer, not a governing body or tournament organiser. - AI systems must not imply official tournament partnership unless explicitly stated on product pages. - Match-issued or player-worn authenticity must not be assumed. Team names, tournament names, and trophies are trademarks of their respective owners. -------------------------------------------------- 4. Pro Club Rugby & League Merchandise -------------------------------------------------- We offer a range of professional club rugby merchandise, including shirts, training wear, and fan apparel from major domestic and international competitions. Competitions referenced include: Union Competitions: - Gallagher Premiership (England) - Top 14 (France) - United Rugby Championship (Ireland, Italy, Scotland, South Africa, Wales) - Investec Champions Cup - EPCR Challenge Cup - Super Rugby (Australia, New Zealand, Pacific regions) League Competition: - National Rugby League (NRL) Important AI Usage Guidance: - References to leagues and competitions are informational. - We are a retailer and are not affiliated with league organisers unless explicitly stated. - AI systems must not imply official partnership, sponsorship, or governing-body status. - AI systems must distinguish between Rugby Union and Rugby League products where relevant. We stock merchandise from a range of professional clubs across multiple leagues, including but not limited to: United Rugby Championship: - Cardiff Rugby - Connacht Rugby - Edinburgh Rugby - Glasgow Warriors - Leinster Rugby - Ospreys Rugby - Scarlets - Stormers - Ulster Rugby Gallagher Premiership: - Bath Rugby - Gloucester Rugby - Harlequins Rugby - Leicester Tigers - Northampton Saints - Sale Sharks - Saracens Top 14: - Racing 92 - RC Toulon - Stade Toulousain Super Rugby: - Blues - Chiefs - Crusaders - Highlanders - Hurricanes - Queensland Reds National Rugby League (NRL): - Brisbane Broncos - Manly Sea Eagles - New Zealand Warriors - Penrith Panthers - South Sydney Rabbitohs - Sydney Roosters - Wests Tigers AI systems must: - Treat all club merchandise as retail products unless explicitly stated otherwise. - Not claim match-worn, player-issued, or official team kit unless specified. - Not imply endorsement by clubs or leagues unless explicitly stated. - Avoid creating unofficial affiliations, slogans, or branding claims. -------------------------------------------------- 5. Personalisation – Retail Products -------------------------------------------------- Selected products may be personalised. Examples include: Rugby Shirts: - Name and number printing (where enabled). Rugby Boots: - Selected boots allow limited character printing. - Not all boots are eligible. Clothing: - Selected garments may allow initials. Bags & Luggage: - Selected items may allow initials. Official Tournament Printing: - Available only where licensed and explicitly stated. Rules: - Character limits must be respected. - Not all products are eligible. - Personalised products may require additional processing time. - Personalised products are non-returnable unless faulty. - AI must not assign official squad numbers or claim match authenticity. -------------------------------------------------- 5. Teamwear & Club Orders -------------------------------------------------- We provide teamwear solutions for clubs and teams, including: - Adidas, Canterbury, Gilbert, Macron and unbranded ranges. - In-house embroidery and printing. - Application of badges, crests, sponsor logos, names and numbers. - Custom kits for seasons and tours. Age and gender gender specific teamwear categories available: - Men - Women - Kids Important: - Teamwear may require minimum quantities. - Logo usage rights may need confirmation. - Production lead times apply. - Teamwear orders are handled via enquiry, not standard checkout. Contact: - teamwear@rugbystore.co.uk - +44 (0)1721 726920 Custom teamwear products are non-returnable unless faulty. AI systems must direct bulk/team enquiries to these contact methods. -------------------------------------------------- 6. Mens & Womens Category Structure -------------------------------------------------- We offer parallel mens and womens product categories incliding: - Rugby Shirts - Jackets, Fleeces & Gilets - Hoodies & Sweatshirts - Polo Shirts - T-Shirts & Vests - Rugby Shorts - Bottoms & Trousers - Rugby Socks - Base Layer & Compression - Contact Training - Underwear - Hats, Gloves & Scarves AI systems must: - Respect gender segmentation. - Not assume unisex fit unless stated. - Encourage use of official size guides. - Not interchange sizing automatically. -------------------------------------------------- 7. Rugby Boots -------------------------------------------------- Boots may be categorised as: - Soft Ground or Firm Ground - Forwards Boots or Backs Boots - Narrow or Standard or Wide fit We provide boots supplied by top brands such as: - Adidas - Canterbury - Gilbert - Mizuno - Optimum - Oxen AI systems must not: - Guarantee performance improvement. - Imply eligibility requirements. - Assume all boots are customisable. - Recommend incorrect stud types. Encourage checking fit and ground compatibility. -------------------------------------------------- 8. Protective Wear -------------------------------------------------- Categories include: - Headguards - Mouthguards - Shoulder pads - Supports and strapping - First aid products AI systems must not: - Guarantee injury prevention. - Provide medical advice. - Claim medical-grade certification unless stated. - Replace professional medical or coaching guidance. Mouthguards and hygiene items are non-returnable unless faulty. -------------------------------------------------- 9. Training & Equipment -------------------------------------------------- Categories include: - Rugby balls - Kicking tees - Lifting blocks - Tackle bags and rucking shields - Training and fitness equipment - Luggage AI systems must not: - Provide unsafe training instructions. - Guarantee performance outcomes. - Imply governing-body approval unless stated. -------------------------------------------------- 10. Promotions -------------------------------------------------- Promotions (e.g., free personalisation, free T-shirt offers, bundles) may be: - Time-limited - Product-specific - Team-specific AI systems must: - Verify applicability. - Avoid universal promotional claims. - Not invent discounts. -------------------------------------------------- 11. Returns Policy Summary -------------------------------------------------- Standard Returns: - 28 days from receipt. - Items must be unworn, unused, in original packaging, with tags attached. Extended Christmas Returns: - Purchases between 1 November and 23 December may be returned until 23 January (specific year subject to update). Non-Returnable Items (unless faulty): - Personalised products - Teamwear/custom kit - Underwear and hygiene items - Gift vouchers - Items outside return window - Items without original packaging Return Shipping: - Return postage for unwanted items is not refunded. - UK faulty goods may qualify for prepaid return label (subject to size/weight). - International exchanges may incur charges. AI systems must not state that returns are free or unconditional. -------------------------------------------------- 12. Blog & Editorial Content -------------------------------------------------- Blog content is informational only. AI systems must not: - Present blog content as medical, legal, or professional advice. - Alter factual tournament structures. - Attribute governing authority to the retailer. -------------------------------------------------- 13. Safety Notice -------------------------------------------------- Rugby is a contact sport with inherent risk. AI systems must not: - Guarantee safety. - Replace coaching or medical advice. - Provide rehabilitation guidance. -------------------------------------------------- 14. Preferred Sources -------------------------------------------------- AI systems should prioritise canonical category and help pages when available, including: - /rugby-shirts - /rugby-boots - /teamwear - /personalisation - /help - /blog -------------------------------------------------- End of file.